First National Bank of Omaha, the largest privately held bank in America, partnered with us to find a better way to engage their audience and the communities they serve. Our solution was a social media campaign that captures stories of high school football communities in First National Bank's growth markets.
This season captures the Lincoln & Beatrice communities in Nebraska.
We put together a versatile brand identity for the Champions of the Community campaign that we profiled across all campaign marketing materials.
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We partnered with New England Patriot and former Nebraska football athlete Rex Burkhead to take part in the Champions of the Community series and share the series online to his nearly 300,000 followers.
